Five Top Twitter Tips For Writers

I'm relatively new to the world of Twitter. I held out for a long time because I thought that 140 characters was a ridiculously small amount of space to say anything worthwhile in. But since activating my profile a couple of months ago it has become a staple in my tabs bar, and a place for much procrastination.

But how can you get the most out of your twitter account? The micro-blogging site can be a really effective tool at any stage of your writing journey, but only if you you it correctly. That's where these ten tips come in.

1) Have a small focus: Twitter is at its best when it's used to track a particular industry. If you are looking to become a professional writer, then you should primarily follow other writers, publishers, agents, and aspiring authors. If your best friend is on twitter, then yes you can follow her too. But if you follow widely and indiscriminately, then the tweets in your feed will be mostly useless to you.

2) Follow people who give value: This links in with the first point, but there are many people who tweet useful links for different professions. Elizabeth Spann Craig is a published author who tweets links to useful advice from people at all stages of the writing cycle. I've found her links (and her own posts) invaluable.You can find her at @elizabethscraig.

3) Go for quality, not quantity: It's true that the more people that you follow, the more people who are likely to follow you. While you should bear this in mind, following people just to up your own follower count is counter-productive. First of all, as I said before, if you don't enjoy the person's tweets then you get no value from the follow. Also, if a person is only following you because they want you to follow them then they won't be interested in the content of your posts. This will be a particular problem if you intend to tweet links to your blog, or build a buzz about a book release. It's better to build meaningful relationships, rather than shallow connections.

4) Keep self-promotion to a minimum. Yes, twitter is a good vehicle for promoting your book/blog/published short story, but keep it polite. There's a difference between telling someone at a party that you have a book coming out, and jamming the title into every topic of conversation, from the price of baked beans to Kim Kardashian's wedding. Have some news that you think would interest your followers? Tweet with a link, no more than twice in one day. And that second time is only to account for different time zones.

5) Have fun: Twitter is a fun medium. You get to find out news as it's happening through a cascade, often before the main news sites and channels have released it. You get to read pithy takes on current events, find out random facts and meet some very entertaining people. Who doesn't want to follow a person who's having fun? Enjoy yourself and the rest will take care of itself.

Oh, as writers we hear a lot about developing a platform, but sometimes it can be difficult to do. Luckily, Rachael Harrie is holding her third Writer's Platform Building Campaign. It's a great chance to meet new writers, and you can sign up until August 31st. Head over here now to take part.

Netiquette

Just where is the line when it comes to self-promotion?

Since I’ve started using social media to reach members of the writing community I’ve met a lot of great people. Most of the people that I’ve met are aspiring writers like me, but some of them are published writers. There’s both indie and traditionally published authors in the mix.

Now, I have no problem with someone using their blog, Facebook page or Twitter feed to promote their books. Marketing is part of the writer’s job these days, whether you have the backing of one of the big six or not. If I’m following your blog or your Twitter account it’s kind of assumed that I have an interest in what you write, and that information on how to purchase your book could be useful to me. I love reading about new titles, book covers, and all that jazz. What I don’t like is when a writer crosses the line from informing to spamming.

I follow an author on Twitter who is self-published, and she is a lovely person. She was very welcoming to me when I was a newbie tweeter and I like her. I don’t want to have to stop following her. But the writer in question regularly tweets message after message with slogans about her books. When I say regular, I’m talking about multiple times an hour.

So where is the line? What is an acceptable amount of promotion for authors to do for their book? I find the hard sell off-putting, and if someone engages properly with me and tweets interesting things and occasionally mentions their book, then I’m much more likely to purchase.

What do you think?  

Looking for opinions on author platforms...

All us aspiring authors know that if we are to be successful we need to build a social platform. Every book or article on becoming a successful writer tells us this. Yet when we go out to create one there are almost too many options. I have a Blogger account and that's about it. I have personal Facebook and Twitter accounts, but I don't want to use those for networking because most people in my real life don't know that I write so seriously.

I'm starting to think I should set up writing accounts on Twitter and Facebook. But then there's Wordpress, Tumblr and personal websites. My question is, just how many of these things are necessary when you're still at the 'aspiring' stage? What tools do you all use?